LinkedIn has reached a user base of 500 million with 10 million active job listings, access to nine million companies, and more than 100,000 articles published every week.
Other than that, Linkedin claims to have:
- 61 million senior-level influencers
- 40 million decision makers
- 10.7 million opinion leaders
- 6.8 million C-level execs
- 3 million MBA graduates
This makes LinkedIn one of the largest professional networking platforms where you can connect with and market your company and/or idea to key decisions makers.
In this guide, I’ll walk you through:
- How to create your LinkedIn company page/profile
- How to enhance/optimize your LinkedIn company profile
- How to advertise on LinkedIn